Bounce rate is one of the important and important ranking factor of Google.

With this, Google can know about the quality and relevancy of any web page.

In the case of blogging, we use various "SEO optimization techniques".

And, we use SEO techniques for one purpose only, which is to "improve the ranking of web pages on the Google search results page (SERP)".

SEO bangla tutorial: Improve search ranking
But you know what?

If the bounce rate of your blog or website is very high, then thousands of good SEO (SEO) will not benefit?

Websites with high bounce rates, low quality websites in the eyes of Google.

However, there are some special reasons for this.



That is,

How useful is your article in the case of visitors?
Is your content relevant and relevant to the questions or issues searched by the user?
Google can easily understand all these issues only through this "bounce rate".

And since,

Google always ranks websites in its SERP considering the user's experience, so keeping the bounce rate of web pages low is very important for SEO.



In this case, if the bounce rate of your website is higher, then expecting traffic from Google search engine will not be of any benefit.

Let us know in more detail below,

What is bounce rate (what is bounce rate in Bangla) ”?
"How much bounce rate can be considered as good"?
"How to keep the bounce rate low"?
"How to check the bounce rate of your website"?
Table Of Contents
What is the bounce rate of the website? (What is bounce rate)
In the first case
In Second Case
So what do we mean by bounce rate?
What is a good bounce rate?
How do you know the bounce rate of your website?
How to reduce the bounce rate of the website?
Some rules to keep the bounce rate low
1. Improve content quality
2. Improve website loading speed
3. Clean and simple blog design
4. Use of related posts / articles
5. Use internal linking
. Don't use too many ads
. Use images in article
. Use short paragraph in article
9. Use videos in the article
10. Use Table of contents
11. Use lots of words in the article
Our last word,
What is the bounce rate of the website? (What is bounce rate)
What is bounce rate?
What does website bounce rate mean?
Bounce rate is a service of google analytics through which information about the behavior of a user who comes to a web page can be found.

Let's know a little bit about bounce rate practically.

Suppose you do a Google search for a topic and the topic is "what is bounce rate of a website".

Now, after searching the topic or question on Google, Google showed you this article I wrote.

You too, by clicking on my website from Google's watch list.

In the first case
Suppose you liked my article on bounce rate and you read the article for a long time.

Since you have been reading my article for a long time, my web page bounce rate will be much lower.

And, it will send a signal to Google that,

The content or answer related to the question "what is bounce rate of a website" that I have written on my web page is completely relevant to the question and the user prefers the content.

In this way, Google will improve the ranking of your web page written with a bounce rate as opposed to the “search term” or “keyword”.

And, having a good ranking on Google's search engine results page means a lot of traffic, right?

In Second Case
Suppose you have an article on "WordPress Speed ​​Optimization".

Now, you do a Google search for "How to do WordPress Speed ​​Optimization".

In contrast to your search query or search term, Google gives you a list of various web pages associated with the search term.

In it you clicked and visited my article page on "WordPress Speed ​​Optimization".

Now,

If you do not like the article or you do not find some information related to the topic you are looking for in the article, then in a few seconds you will leave my web page.

And, since you haven't read the article in just a few seconds of visiting my website, my web page bounce rate will be much higher.

And, because of the high bounce rate, Google can easily understand that my content has no relevance or match with the topic or question being searched.

Simply put, Google will understand that users do not like my articles or content.

As a result, in the future, your article page will be dropped by Google in its SERP list as opposed to that question, keyword or search term.

Conversely, with "WordPress Speed ​​Optimization", the amount of traffic and visitors to your page will be greatly reduced.

Remember, the first important purpose of Google is to "provide useful and accurate information to the user".

Moreover, there must be relevance or mail between the search engine search queries and the content on your web page.

So what do we mean by bounce rate?
Bounce rate is the most important and important "Google ranking factor".

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What is keyword density? (about keyword density in Bangla): Proper use of targeted keyword is very important in SEO of a blog or website.

By targeting keywords, we can make the main point of any article easier to explain to Google search engine.

And, say “off page SEO” or “on page SEO”, in each case “use of targeted keywords” is more important.

However, a few years ago Google Search Engine was not as advanced as it is today.

At that time, a lot of bloggers used to do "Keyword Stuffing" for the purpose of getting traffic by ranking their blog articles on Google.

Keyword stuffing or keyword over optimization are both the same process.

In the process, bloggers used more and more keywords targeted in their articles.

As a result, their articles would be ranked in the Google search engine for the targeted keyword.



Thus, the process of unlimited use of the same keyword in an article is called "keyword stuffing".

Hey, by the end of 2011, maybe a lot of people using this process got a lot of traffic from Google.

However, Google bots have improved a lot in recent times.

And, in contrast to the excessive use of keywords in this way, Google can penalize your website completely.



And once your blog is "penalized" by Google, the consequences can be devastating.

Your entire blog or some special pages of the blog where the keyword stuffing has been done, they will be completely deleted from Google search.

As a result, the amount of traffic or visitors to your blog from Google can be reduced by up to 90%.

And remember,

Every year various "Google Algorithm Updates" are done to determine the ranking of the website.

And, through these core algorithm updates from Google, the process of keyword stuffing is penalized to find different websites.

Now let us know below what is “Keyword Density” (What is Keyword Density in Bangla) and what it has to do with the above.

What does keyword density mean?

What is keyword density in SEO?
See, keyword density means "keyword density".

The number of times a keyword or sentence targeted at an article is used throughout the article is called "keyword density".

Above I told you that, as a result of excessive use of targeted keywords in blog articles, Google may penalize your website.

And as a result, you'll lose a lot of traffic from Google.

And, in some cases, in contrast to this keyword over optimization, Google has the opportunity to penalize your entire website.

Therefore, using too many keywords in an article can be harmful.

But,

We all know that "proper use of keywords in an article is more important for blog SEO".

If you don't use the right amount of keyword targeted in an article, that article will not rank well in Google.

SEO bangla tutorial: Improve Google ranking
As a result, in this case, your blog will get a lot less traffic or visitors from Google.

So what can be done now?
What we understand is that more use of keyword in the article will also damage the core of the website and even if the use of keyword is less, the ranking of the website in Google search will not be good.

So the question is,

How to understand how many keywords to use in the article?
How many keywords can be used in an article?
How much use of keyword in the article is important and safe for SEO?
How much keyword stuffing will not be caught in the keyword stuffing?
The answer to each of these questions is the same. And, that is "Keyword Density".

Keyword density is a modern search engine optimization (SEO) process that we can use to increase the density of targeted keywords used in our blog articles.

And I can get this density of keywords as a percentage (%) using a keyword density formula.

We can easily know that our target keywords have been used correctly and securely throughout the article.

For example,
Suppose you wrote a 2000 word article.

Now, in a 2000 word article, you used your target keyword 10 times.

Now, how do you say that your target keyword usage in a 2000 word article is accurate?

If the use of keywords is more, then Google will penalize.

And, if less, Google will not rank your article in search engine.

The answer is that you can calculate the density of the keywords used in the article.

And, the process of calculating the amount of targeted keywords used in the article is called "SEO keyword density".

How to calculate keyword density?
If you want to find out the keyword density of the content or article written in your blog, then these things will be required: -

How many words are in your targeted keyword?
What is the total number of words in the article?
The correct formula for finding keyword density.
The formula for calculating keyword density is:

 (Number of times keyword used / total number of words in article) * 100

For example,

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